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When it comes to PPC and SEO, are you spending dollars that don't make cents?

You know that search engine optimization and paid advertising matter in today’s digital landscape – which is exactly why you’ve made the decision to invest marketing dollars in both.

But is the agency you hired delivering a return on that investment? Do you know what your management fee actually gets you?

How do you know if the numbers they’re reporting on tell the whole story? Which metrics really matter? Are you sure? How sure?

The only way you’ll feel confident you’ve found the right digital marketing agency is by understanding how to measure the ROI of search engine optimization and paid advertising for yourself. Only then can you hold your agency accountable – and justify their fee.


Image of Rocket Click's Director of Marketing and Strategic Partnerships: Kyle Mealy

Kyle Mealy is the Director of Marketing and Strategic Partnerships at Rocket Clicks. Rocket Clicks is earning national attention for breaking the traditional digital marketing agency model. Rocket Clicks has cracked the code to maximize the benefits of a boutique agency: Incredibly low Client to Analyst ratio (At the time of writing, 50 team members and 82 clients), hyper specialized expertise in SEO and PPC, coupled with the benefits of a "large" agency . Kyle loves building bridges, opening doors and amplifying the organizations he touches. At Rocket Clicks Kyle focuses on making big growth a reality. At home, Kyle loves spending time with his family and cooking.


Schedule


Wednesday

  • 11:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 12:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 13:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 14:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 15:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?

Thursday

  • 11:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 13:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?
  • 15:00 - DISSECTING YOUR AGENCY’S FEE: When it comes to paid advertising and search engine optimization, are you spending dollars that don't make cents?

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