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Kristin Spiotto: Speaking at the Sales Innovation Expo California

Kristin Spiotto

Leverage the power of story to fuel your marketing engine.

A massive blocker to scaling your B2B business is lacking a consistent, compelling brand message. We will
share actionable tips on how you can use the 7-part StoryBrand framework, a scalable strategy to clarify
your message and differentiate yourself from the competition. Join us to get practical tools you can put to
work right away to develop killer messaging that attracts more leads, increases sales, and streamlines your
marketing strategy.

About Kristin Spiotto

Kristin Spiotto (spee-oh-toe) is a StoryBrand Speaker and CEO of the marketing agency, Decoded
Strategies. With a background in software and tech, she is passionate about helping brands with
complicated products find clear, powerful language to describe what they do. Kristin has taught hundreds of
brands the StoryBrand framework and gone on to help them expertly apply it in their marketing.
She believes that when it comes to your marketing, you only get one shot to make a first impression, so you
need to make it count with the right words that connect with your customers.